Logomark Archive / Gert van Duinen

A small curated selection of logomarks for the Instagram Logoarchive wave.

Over 25 years of logo and brand identity work leaves you with a lot of forms. Some became the foundation of a company. Some never made it past a sketchbook. All of them taught me something.

What I keep coming back to is simplicity with intent. A mark that works because every decision in it had a reason. That’s the thread running through everything here.

@logoarchive has long been a place where that kind of thinking is taken seriously. Grateful for what designer Richard Baird built throughout the years.

Hope you find something in here worth saving.