Enginy Logo Design

Here’s the logo I created as part of the Enginy (formerly Genesy) rebrand. They are an AI go-to-market platform for B2B sales teams.

The project was led by mendesaltaren who handled research, positioning, naming, and the full brand system. I was tasked to focus specifically on the symbol, building on their strategic and visual foundation.

This is how I often work as a freelancer, once the direction is clear, I help convert it into a logo that fits the product and can scale. Either by working directly with founders or alongside an agency. We explored 80 sketched concepts across three rounds, refined three directions digitally, and landed on the final symbol and logotype shown below.

👉 If you’re building something and need a logo designed to grow with it, check out my services or send me a message.